The difference between developing an idea & developing a pitch

  1. What is your ‘why’ for your idea?
  2. What problem are you helping to solve?
  3. Who are your target audience? Adults or children? Men, women or both? Their age? Location? Financial background?
  4. Do they use similar products/services to yours? Have they been failed by them before or what do they like?
  5. Like all ideas, nothing is original, how can you stand out?
  1. Do you have a professional pitch deck?
  2. Do you have a clear outline of your offer and what you are doing with your business?
  3. What is your USP?
  4. What’s your project outline?
  5. Demonstrate your knowledge.
  6. Have you got an intended marketing strategy?

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Alex Weekes is a Digital Product Manager, Associate Lecturer, and Startup Consultant working with some of the world's most innovative startups and technologies.

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Alexander Weekes

Alexander Weekes

Alex Weekes is a Digital Product Manager, Associate Lecturer, and Startup Consultant working with some of the world's most innovative startups and technologies.

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